Publishers

Partner with VIP Reading: Book Sales & Expert Marketing

Since 2018, VIP Reading has been an active voice in the children’s publishing landscape. Today, we operate as a dynamic online book shop and bi-monthly subscription service, driven by a team of experienced educators.

We are a premier marketing partner for publishers. We don’t just sell books—we curate, advocate, and position them directly in front of the most engaged audiences: teachers, schools, and passionate reading families. We achieve this through targeted campaigns, including adverts, competitions, author Q&As, and expert educational content delivered across our popular blog and social media channels.


Our Unique Value Proposition

Our founder and team collectively possess Over 20 years teaching and English coordination experience. This background means we understand exactly what schools need and what teachers look for when selecting texts.

By partnering with us, you leverage our expertise to ensure your books are not just seen, but are recommended and purchased by the most influential buyers in the children’s market.


Services Designed to Drive Sales & Visibility

We offer a range of bespoke marketing and sales campaign services designed to create significant launch momentum and sustained visibility for your titles.

ServiceGoal & Description
Targeted Retail PromotionWe can create focused, limited-time promotions on our Book Shop, backed by our social media reach, driving immediate retail sales and visibility across our entire customer base.
Website & Blog FeaturesShowcase your author and book through our platforms, including:Author Q&As and Exclusive Interviews. Dedicated featured reviews written by our educator team.
Live Instagram EventsHost live book events and Q&As with your author and our Social Media Manager, Tara Cross, reaching our highly engaged social community in real-time.
Teacher & School Network ReachWe utilize our established network to promote titles through dedicated channels, generating school book orders and bulk purchases for classroom libraries and whole-school reading strategies.
Educational Curation & ContextWe are experts at identifying the curriculum fit for any title, helping position your book effectively to educational buyers. We can create internal briefing documents for your sales team to support this.
Social Media CampaignsLeverage our popular social media presence (including book bloggers, illustrators, and graphic designers on our team) to create highly attractive and engaging adverts and competitions.

Trusted By Leading Publishers

We are proud to have partnered successfully with a wide range of industry-leading publishers on book launch campaigns and ongoing sales efforts, including:

  • Farshore
  • Harper Collins
  • Oxford University Press
  • Head of Zeus (Zephyr)
  • Usborne
  • Walker Books

Get Started

We would love to discuss how our unique blend of retail and educational expertise can support your upcoming titles.

Contact for Sales & Partnership InquiriesContact for Marketing & Latest Brochure
Rob McCann, Managing Director & Head of SalesKrystal McCann, Head of Marketing
Email: hello@vipreading.co.ukEmail: krystal.mccann@vipreading.co.uk

Please send an email to Krystal McCann to request our latest publisher brochure.

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